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"Deji machinery" milestone timeline implementation of international brand strategy

China Construction machinery information

Guide: 1999: Deji Group Co., Ltd. was established; 2001: Beijing Deji Machinery Co., Ltd. opened in Tongzhou, Beijing, and officially launched the brand of bluma Deji. 2003: Shenzhen Deji was established. 2004: look abroad, the first step in implementing the internationalization strategy

1999: Deji Group Co., Ltd. was established

Professor Rashid Abu al rub, associate professor of equipment and materials engineering of the Institute, explained that P> 2001: "Beijing Deji Machinery Co., Ltd." opened in Tongzhou, Beijing, and officially launched the brand of "bluma Deji"

2003: Shenzhen Deji was established

2004: look abroad and take the first step of implementing the internationalization strategy

: the production and sales of Deji's high-end large-scale asphalt mixing equipment for automobile lightweight asphalt mixture in China have ranked first among various famous brands for two consecutive years

2006: establish a wholly-owned enterprise Langfang Deji Machinery Co., Ltd., with an annual production capacity of 70 asphalt mixture mixing equipment/set

2007: Brema Deji asphalt mixing equipment began to be exported to Saudi Arabia

2008: Deji asphalt mixing equipment has obtained the PCT certification of mechanical products in the Russian Federation, marking that the product meets the state standard of Russia when the test piece contacts the upper pressing plate, and can enter the Russian market smoothly. In the same year, the equipment was successfully exported to Russia. By the end of 2008, Deji group had produced nearly 180 sets of asphalt mixture mixing equipment, becoming one of the leading manufacturers of asphalt mixture mixing equipment recognized by customers at home and abroad

2009: the DG3000 asphalt mixing plant produced by Deji machinery has fully passed the CE certification of a well-known European certification body, and is the first brand to obtain CE certification among similar products in China. Brema Deji has become the first asphalt mixing plant manufacturer to obtain CE certification in China

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